Michael Saylor’s latest encouragement for Bitcoin stablemates came as markets wobbled this week. The 15-second clip and the new corporate buy were precisely timed and both occurred while investors were still digesting the sharp pullback that pushed Bitcoin close to $102,000 before returns.
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According to a short cinematic video titled “Don’t Feed the (Bitcoin) Bears,” Saylor used a playful metaphor — “Ursus Bitcoinius, the Bitcoin Bear” — to encourage holders not to reward bearish chatter.
Based on the report, Strategyformerly of MicroStrategy, also announced the purchase of 220 BTC for about $27.2 million. The move was presented as evidence that the company remains committed to its crypto holdings. The total amount of the strategy was reported to be 640,250 BTC, valued at approximately $71.40 billion.
Do not feed ₿lice.pic.twitter.com/y57k5XGepj
— Michael Saylor (@saylor) October 15, 2025
Market movements after a trade shock
Markets slipped earlier after the renewal of the US-China trade tensions. The fall sparked liquidations and rattled traders. Bitcoin later recovered to around $111,500, but the fear remained.
The broader crypto market capitalization was close to $3.8 trillion. Ether was trading above $4100, BNB at $1180 and Solana above $190. Dogecoin outperformed many of the majors with a 5% gain on the day and a 20% gain on the week.
Chain notes and sentiment readings
Analysts at the chain said the withdrawal looked orderly. Based on CryptoQuant’s report, the selloff was a controlled deleveraging, not a panic exit.
Sentiment trackers offered mixed signals; The fear-greed index was close to 37, while some measures of risk showed readings closer to 34.
“The bears seem to have had their fill,” said FxPro’s Alex Kuptsikevich. That comment reflected the view that downward pressure may be easing, but did not mean the risk had disappeared.
Why video and shopping matter
The combined message – boosting public morale plus buying – is designed to boost confidence. Strategy’s purchases act as both an investment and a message to shareholders who closely monitor the company’s ownership.
Reports indicate that many traders are now defending the $109,000-$110,000 range as a makeshift base that was formed back in August.
Analyst reviews and what to watch next
Traders and analysts monitor headlines related to geopolitical tensions and any fresh liquidation data. If risk aversion picks up again, prices could test lower ranges.
Conversely, steady buying and calmer macro news could support continued gains. Liquidity in futures markets and the pace of new inflows will be key variables.
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Public signals
Saylor’s video got attention. As well as the 220 BTC purchase. Both were public signals aimed at dispelling feelings of fear.
That episode looked like a response to short-term turbulence rather than a definitive end to broader risks.
Investors will likely consider the actions as one piece of information among many as they decide whether to add or wait.
Featured image from Unsplash, chart from TradingView
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